Author: yellow_sunday

OMG Pro is an organisational group app aimed at parents needing to find & track their children’s extra-curricular activities. Short for ‘Organise Me Group’, the app will cover many different areas of activities making life easier for parents to organise their children’s lifes.

I was asked to design a logo for the new venture. The name was going to be shortened to OMG and it was to show the variety of areas it might cover. When looking at what the app was to do, the best way to show the variation was through the use of colour. The ‘G’ represents a smiling person – this emphasises the ease of use and ease of life experienced by the end user.

Gloria & Tony from The Fruitful Boxes approached me to brand their new fresh produce delivery company situated on Sydney’s Northern Beaches. They wanted something  fresh & eye catching that would suit their relaxed style.

With a little inspiration from fresh fruit & vegetables and the hungry caterpillar, I was able to create a striking new brand for their now thriving business. This was followed through their stationery & delivery items as well creating a well rounded  brand that is recognised on the beaches.

Once I completed the new brand, I also helped Gloria & Tony to get online and make their day to day life less hectic. I created an online store where people can purchase their fruit boxes and additional items. The store recognises the purchases location & will notify them if they are able to receive free delivery to their door making the once manual process of purchasing a box completely stress free & easy.